The trademark application imMEDIAte ADVANTAGE was filed by Merck KGaA, a corporation established under the laws of the Federal Republic of Germany (the "Applicant"). The application was published for oppositions on March 17, 2003, and it was registered by office on October 14, 2003 without any oppositions.
The application was filed in English (Italian was selected as the second language).
Two renewals of the trademark were recorded, one on July 11, 2012, and the other one on January 17, 2022.
Change of name and professional address of the trademark registration was recorded on March 25, 2006. Change of name and professional address of the trademark registration was recorded on November 24, 2006. Change of name and professional address of the trademark registration was recorded on July 16, 2007. A transfer of the trademark registration was recorded on August 6, 2007. Change of name and professional address of the trademark registration was recorded on August 27, 2007. Change of name and professional address of the trademark registration was recorded on January 12, 2009. Change of name and address of the trademark registration was recorded on May 3, 2011. A transfer of the trademark registration was recorded on September 2, 2011. Change of name and address of the trademark registration was recorded on May 12, 2015. Appointment and Replacement of representative of the trademark registration was recorded on January 11, 2019. Change of name and professional address of the trademark registration was recorded on May 17, 2019. Appointment and Replacement of representative of the trademark registration was recorded on November 8, 2019. A transfer of the trademark registration was recorded on October 16, 2020.